Ep 103: Owning and buying D2C businesses with Ben Cogan, co-founder of Agora and Hubble Contacts

We discuss the Agora investment thesis and process, why VC dollars can mask product market fit, where VC-backed D2C is going in 2024, whether it’s better to IPO or sell to a big CPG, why the pandemic was bad for FBA aggregators and the advantages of being a D2C operator and investor.


A quick word from my sponsor Omnisend.

You might’ve heard things like “email marketing is expensive,” “has low ROI,” or “is too complicated.” Now, what if I told you these are all myths?

In reality, email marketing can be affordable, bring in a great return on investment, and is incredibly straightforward. Or at least, all that is true if you use Omnisend, the email & SMS marketing platform used by more than 100,000 ecommerce brands to attract, convert and keep new customers.

Omnisend is intuitive, packed with pre-built templates and automation workflows, and guess what? It's also 40% cheaper than the leading ecommerce marketing platform.

So, don’t let myths hold you back. Experience email marketing that really sells with Omnisend.

Head to get.omnisend.com/yourbasketisempty for more info.

Enjoy ✌️