Ep 120: The B2B eCommerce Master Plan with Chloe Thomas eCommerce Consultant & Podcaster

We discuss the complex nature of modern B2B and why it’s hard to define, the similarities and differences of B2B strategy circa 2017 and now, Chloe’s top B2B guests on her podcast and what others can learn from them and what’s exciting and what’s scary about B2B in 2024. 


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