We discuss creating new channels like communities, avoiding product and marketing silos, whether brand trumps product, the rise of LinkedIn as a new medium for D2C brands (eg Surreal), who are best at adapting to the new paradigm of marketing and Joe’s take on whether to hire an agency or not.
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A quick word from my sponsor Omnisend.
You might’ve heard things like “email marketing is expensive,” “has low ROI,” or “is too complicated.” Now, what if I told you these are all myths?
In reality, email marketing can be affordable, bring in a great return on investment, and is incredibly straightforward. Or at least, all that is true if you use Omnisend, the email & SMS marketing platform used by more than 100,000 ecommerce brands to attract, convert and keep new customers.
Omnisend is intuitive, packed with pre-built templates and automation workflows, and guess what? It's also 40% cheaper than the leading ecommerce marketing platform.
So, don’t let myths hold you back. Experience email marketing that really sells with Omnisend.
Enjoy ✌️