S1 2022 - Episode 6


I chat with Chris Garcin, Co-founder & Co-CEO at Pit Viper. Topics we explore:

~ Why 90s culture is still relevant in 2022

~ Celebrity endorsements

~ The changing face of DTC playbooks

~ Attracting the wrong customer

~ Running a serious business but not taking yourself too seriously

~ And why everyone needs to see the movie ‘Prayer of the Rollerboys”

 

A quick word on my sponsor...

 

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