Demystifying the world of Headless Commerce by unpacking the who, what, how and why with agency and tech leaders… With Nick Raushenbush, Co-founder of Shogun 🔥How would you describe Headless to an alien?Ha! Interesting question. Even ecommerce merchants on earth(!) have a tough time with headless—there's so much jargon and many competing definitions out there. But it's actually simple: headless commerce refers to when a merchant uses an ecommerce platform to run backend functions, and uses a separate, specialized tech for their frontend; the part of the site shoppers see and interact with.What are the top three pain points Headless solves for a brand? Unlocks total design control (and eliminates the design vs. site speed tradeoff): Today it’s critical that your brand delivers a...
Demystifying the world of Headless Commerce by unpacking the who, what, how and why with agency and tech leaders…With Jason Greenwood, Founder & Lead Consultant at Greenwood Consulting 🔥How would you describe Headless to an alien?I wouldn’t but here goes: headless is a specific architectural approach to building web experiences. One where the back end administration software/layer is separate, or decoupled from the customer experience software/layer.What are the top three pain points Headless solves for a brand?Depends on the brand but generally speaking: improved site/experience speed, ability to deliver highly custom UX requirements and keep in-house devs fed with endless workWhen is a good time for a brand to consider a move to Headless?Depends on the brand but unless they...
Demystifying the world of Headless Commerce by unpacking the who, what, how and why with agency and tech leaders…With Geo George, Director of Product and Strategy at The Vaan Group 🔥 - a design and technology agency that focuses on eCommerce. How would you describe Headless to an alien?Oof. Do aliens even have heads? Would the terminology make sense? I'm joking, of course all aliens are anthropomorphic. But really I've come around to the idea that "headless" is an oversimplification. At the core, Headless is about giving brands more options in how they connect to consumers and sell their products. It's kind of like why there are so many types of transportation. A car can get you from point A...
Demystifying the world of Headless Commerce by unpacking the who, what, how and why with agency and tech leaders…With Marcin Nogal, co-founder and Design Lead at Shopstory - a visual builder for Headless eCommerce. It empowers product teams to build new content pages in hours, not weeks.Prior to founding Shopstory, Marcin led an eCommerce agency Commerce-UI. He has over 10 years of experience in the DTC, helping brands like Oura Ring, Rolex or Liftfoils shape their digital presence.How would you describe Headless to an alien?Headless is a way to separate the visual layer (how your eCommerce looks) from the eCommerce backoffice (managing products, stock, prices, orders etc.). By doing this you open up for modern web technologies used by companies like Nike, Tiffany or Warby Parker.What are the...
With Tom Rees, Founder of Wiro Agency 🔥 WIRO are an award-winning and industry- leading ecommerce agency delivering long term, high value growth for their clients. Services include CX + strategy combined with Shopify Plus development, to create awesome D2C ecommerce sites. For a short period WIRO are offering a FREE quick win, including analysis, enhancement suggestions + a design concept to one key ecommerce area, based on industry-leading, best UX practice. Simply head to their site: wiro.agency/free-quick-win1. What is Shopify Editions and what are your first impressions? Shopify Editions is where twice a year Shopify showcase 100+ updates across all of the platform. Including new and exciting features, changes to functionality, new abilities for partners in their eco-system, merchants and customers. There’s some...
