On the sixth and final episode of the Agency Side Series, I sit down with Piers Thorogood and Alex O’Byrne, co-founders of We Make Websites. We touch on how they met and started the agency, what’s changed in over 10 years of working together, the keys to a successful business relationship and how a £5 Gumtree ad changed the course of their lives. A quick word on my sponsor... Klaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioural data to power highly-targeted customer and...
On the fifth episode of the Agency Side Series, I sit down with Adam Clarke, General Manager EMEA at Reload Digital. We touch on what it means to be a truly global agency, keeping a cool head during periods of great change (e.g. a global pandemic), the pros and cons of staying niche and how not pursuing a PhD in history and politics led him down a digital path. A quick word on my sponsor... Klaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioural...
On the fourth episode of the Agency Side Series, I sit down with Kelly Brown, COO and CFO of The Working Party. We touch on managing a business when your business partner is also your life partner, the eComm and Shopify scene down under, the fluidity of culture and what she’d be doing if she wasn’t running an agency. A quick word on my sponsor... Klaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioural data to power highly-targeted customer and prospect communications. And unlike...
On the third episode of the Agency Side Series, I sit down with Paul Rogers, co-founder and Managing Director of Vervaunt. We touch on starting a business with his best friend, staying niche at scale, Shopify versus Magento and how doing spin classes with clients has given Vervaunt a competitive edge. A quick word on my sponsor... Klaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioural data to power highly-targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesn’t force companies to...
On the second episode of the Agency Side Series, I sit down with Leja Kress, CEO and Founding Partner of Sweden Unlimited. This is a pretty special episode as Leja and I share a passion for 80s new wave and post punk music. So it was a unique opportunity to sit down with her and learn how the band she formed with her husband and twin sister led to the creation of the agency, what they’ve learnt in 20 years of operation, how to maintain relevance, building culture and who would be in her ideal line up for a show at CBGBs, circa 1985. To celebrate this episode, I created a new wave/post punk playlist. All killers, no fillers. 1976...
On the first episode of the Agency Side Series, I sit down with Kelly Vaughn - Founder & CEO of The Tap Room. We touch on her unconventional background, building culture whilst not creating an echo chamber, the concept of an ideal client and advice she’d give to somebody embarking on their own agency journey. A quick word on my sponsor... Klaviyo is the world’s leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioural data to power highly-targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesn’t...
