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Ep 114: The intersection of content and commerce, with Magnus Hillestad, Co-founder and CEO, Sanity

We discuss what structured content is and why it’s important, how much airtime Ai should be given when it comes to content, the differences commerce, media and tech companies take when approaching content, what it’s like to work with Morning Brew (one of my big inspirations) and where content and commerce will be in 5 years. …………. A quick word from my sponsor Centra. Centra is the only Direct-to-Consumer and Wholesale commerce platform designed exclusively for fashion brands. Icons like Paul Smith, Our Legacy, Nudie Jeans, Rains, Sandqvist, Ellis Brigham and Luca Faloni trust Centra to help them scale rapidly, globally and across their online and offline channels. What are some of the features we really rate? Complete front-end design...

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Ep 113: Is Magento dying? With Ed Bull, Co-founder at Limesharp

We discuss why they were early adopters of Magento, the impact of their Paul Smith case study on them and the wider market, how agencies make platform decisions, balancing platform relationships and the big question - will Magento be around in 10 years? …………. A quick word from my sponsor Centra. Centra is the only Direct-to-Consumer and Wholesale commerce platform designed exclusively for fashion brands. Icons like Paul Smith, Our Legacy, Nudie Jeans, Rains, Sandqvist, Ellis Brigham and Luca Faloni trust Centra to help them scale rapidly, globally and across their online and offline channels. What are some of the features we really rate? Complete front-end design freedom, the ability to sell in every market instantly with their out-of-the-box localization...

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Ep 112: Will Ai be the future of all personalisation? With Rachel Tonner, VP of Marketing at Klevu

We discuss how they think about Ai internally, whether Ai will power all personalisation, whether brands are actually adopting Ai, what verticals are best suited for Ai, general musing on MACH and Headless and whether we’ll be talking about Ai and MACH in 5 years. …………. A quick word from my sponsor Centra. Centra is the only Direct-to-Consumer and Wholesale commerce platform designed exclusively for fashion brands. Icons like Paul Smith, Our Legacy, Nudie Jeans, Rains, Sandqvist, Ellis Brigham and Luca Faloni trust Centra to help them scale rapidly, globally and across their online and offline channels. What are some of the features we really rate? Complete front-end design freedom, the ability to sell in every market instantly with their...

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Ep 111: Will Headless agencies be relevant in 10 years? With Alessandro Desantis, Chief Strategy Officer, Nebulab

We discuss the history of eComm tech from custom to open source to SaaS, the impact automation and commoditisation is having on platforms and service providers, the convergence of commerce and media and how that impacts the market, whether agencies will become more boutique, ShopifyGPT prompt predictions and why Ai WON’T end the agency model …………. A quick word from my sponsor Centra. Centra is the only Direct-to-Consumer and Wholesale commerce platform designed exclusively for fashion brands. Icons like Paul Smith, Our Legacy, Nudie Jeans, Rains, Sandqvist, Ellis Brigham and Luca Faloni trust Centra to help them scale rapidly, globally and across their online and offline channels. What are some of the features we really rate? Complete front-end design freedom,...

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Ep 110: Are design-led brands the best use case for Headless? With Anton Johansson, CEO at Grebban

We explore what design-significant brands are, why Headless accelerators are useful from a speed to market perspective, the key to finding harmony between brand and eCommerce metrics, the power of subscription design services, the importance of a CMS in a Headless architecture and why Grebban bet on Centra. …………. A quick word from my sponsor Centra. Centra is the only Direct-to-Consumer and Wholesale commerce platform designed exclusively for fashion brands. Icons like Paul Smith, Our Legacy, Nudie Jeans, Rains, Sandqvist, Ellis Brigham and Luca Faloni trust Centra to help them scale rapidly, globally and across their online and offline channels. What are some of the features we really rate? Complete front-end design freedom, the ability to sell in every market...

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Ep 109 - Ep 109: s Headless a sensible architecture for a modern mid market brand? With Rachael Jones, Head of Strategy at Studio Rotate.

We start by defining the mid-market - a topic with many perspectives, how Headless offers a future-proofed vision, why ‘never having to replatform’ needs more airtime in terms of marketing, the huge advantages of Headless for editorial and brand-led companies, the misconceptions of losing the app market, the pros and cons of inhouse versus outsourced teams, the mechanics of total cost of ownership analysis and why 2024 will be the renaissance of Headless. …………. A quick word from my sponsor Centra. Centra is the only Direct-to-Consumer and Wholesale commerce platform designed exclusively for fashion brands. Icons like Paul Smith, Our Legacy, Nudie Jeans, Rains, Sandqvist, Ellis Brigham and Luca Faloni trust Centra to help them scale rapidly, globally and across...

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